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WHAT WE DO

we crush your social media advertising goals efficiently, achieving, and scaling your return-on-investment

ONE

MARKETPLACE AND INDUSTRY RESEARCH

We dive deep into your competitive and industry research to establish the playing field and the unique areas we can categorically win.


two

ART AND SCIENCE INFORMED STRATEGY

Based on our onboarding sessions, your industry research, and the marketplace, we provide an actionable strategic approach to how you should advertise.


THREE

AUDIENCE, CREATIVE, AND MEDIA PLANNING

Full set of brand guidelines, provided in PDF format providing information on how to implement your branding and logo. Tried-and-true or A/B testing, we research, size, and refine your audiences throughout the life of our time together, saved within owned social buying platforms.


FOUR

BUYING AND OPTIMIZING THROUGHOUT THE FLIGHT

Complete set up ads, creative, and data capture across platforms i.e. pixels and custom audiences saved within owned social buying platforms. Paid social media and creative resources per platform to help during all phases of the paid media process.


FIVE

ANALYTICS REPORTING AT THE SOURCE OF TRUTH

Email and/or deck highlighting and recapping performance, insights, and actionable future recommendations are delivered at the start, middle, and/or end of campaigns.

Alice Black Media is worth every penny. Sara is such an amazing asset to have for all your paid digital needs. She is incredibly knowledgeable and helps make paid ads seem less scary and intimidating! I cannot recommend her or her services highly enough!
— Taylor L., Founder of Nomads Swimwear

We finally feel like we’ve found the missing link! Sara and her team at Alice Black Media have been absolutely instrumental in setting up a successful paid social strategy for us. They’ve gone above and beyond to help assist, answer any and all questions, as well as implement effective strategies that have helped take our business to the next level. We’ve been able to confidently step away and focus on scaling other areas of the business knowing paid social is completely under control. We’re so grateful to have found Sara and her team!
— Allison T., Co-Founder of Le Prunier

Working with Sara is an absolute delight! She is so knowledgeable in her field and has made understanding the paid media landscape quite simple for us. We honestly couldn’t rave about her more. Our clients are so happy with their results and Sara has become such a valued partner for us.
— Lisa F., Founder of BRND House Agency

Sara & the ABM team are ON IT. I fully trust they know what they’re doing and feel supported in an area of marketing my business that for far too long has felt overwhelming. Truly am excited to continue growing 41 Winks with them by my side!
— Olivia W., Founder of 41 Winks

As an early-stage founder, managing budget constraints was our biggest worry on the digital marketing front. From the start, Sara and her team have lead a thoughtful, data-driven approach that has been flexible and responsive to all of our needs. Sara and her team are truly team players, and treat all of their clients like family. I’m so grateful to have them be a part of Favour’s journey thus far!
— Jamie G., Co-Founder of Favour Gum

Working for ABM is an amazing experience. Sara is a seasoned expert in all things paid social, client relations, deck-building, pitching, and that’s just the beginning of the list. Not to mention she’s a GREAT leader and mentor. ABM isn’t just an income source, it’s a fountain of knowledge and experience for me to expand on my current skills and learn new ones. There are endless opportunities for my own personal growth, included but not limited too: buying in-platform, developing paid social strategies, communicating 1:1 with clients, helping with new business pitches, analyzing data, crafting meaningful takeaways, and learning how to build *the* most beautiful decks you’ll ever see in advertising. Hands down. I couldn’t recommend working with the ABM team and Sara more.
— Lindsay B., Sr. Social Buyer at Alice Black Media

Sara and her team at ABM have created amazing results for clients we’ve partnered on. They have the secret sauce that’s needed to engage the modern, sophisticated consumer through advertising on social media. Not only are they a pleasure to work with, they have helped level up my clients’ digital presence in major ways. 10/10
— Alessandra C., Founder of Folie Creative Agency